Choice of Place of Fruit Purchase Depending on Socio-Economic and Demographic Features of Consumers
Abstract
The purpose of the paper was to establish influence of some consumer features like sex, age, education, income, type of family and source of income for declaration of the place of fruit purchase, reasons of choice of the place of fruit purchase and changeability of consumer preferences between years 2002 and 2006. The analysis was conducted on the basis of the data from questionnaire studies carried out among the inhabitants of Lublin in the years 2002, 2003 and 2006. Results of the studies point out that the consumers' demographic and socio-economic features significantly differentiated preferences concerning the choice of the place of apple and citrus fruit purchase and had no effect on the place pf seasonal fruits purchase. Term of studies was significantly influenced by preferences concerning place of apples and seasonal fruits purchase. Place of citrus fruit purchase did not significantly change in the analysed period.
Keywords
Fruit; Consumer preferences
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Uniwersytet Przyrodniczy w Lublinie Poland
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